Melbourne Open House 2018

A Diverse Program for a Diverse City

The 2018 Melbourne Open House identity celebrates the diversity within its program and how
it empowers citizens to explore their city. In the spirit of revealing Melbourne’s buildings, the identity centres around a depiction of ICI House overflowing with the variety of abstract forms
that represent the building’s materiality.  Open typography and vibrant colours reinforce the program as an invitation for each building.